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Unlock Deeper Attendee Insights with Eventcube's New Checkout Forms

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Introducing Checkout Forms, a smarter, more powerful way to collect attendee data. Streamline registration, personalize events, and gain deeper insights—all with an intuitive, flexible form builder.

Checkout Forms are here–the smarter way to collect attendee information, replacing "Custom Forms" and "Custom Fields" with a fresh, powerful, and easy-to-use form builder.

Our team saw the demand to trim checkout forms down to the most relevant information while collecting rich customer data. This helped organizers craft personalized and data-driven events that make attendees feel seen, valued, and heard.

The result? Checkout Forms – a streamlined, flexible, and insightful solution that bridges the gap between your event strategy and your attendees' actual needs.

The Challenge: Going Beyond Basic Registration by Addressing Critical Event Needs

Traditional event registration often relies on generic forms, limiting your ability to gather the nuanced data crucial for a successful event. You might have faced challenges in efficiently collecting information essential for:

  • Dietary requirements: Accurately catering to allergies, intolerances, and preferences (vegetarian, vegan, gluten-free) to achieve attendee satisfaction and smooth food and beverage operations.
  • Merchandise management: Pre-order t-shirts or other merchandise with precise size information and avoid costly overstocking or shortages.
  • Accessibility and inclusivity: Proactively identifying and addressing the needs of attendees with disabilities, such as wheelchair and toilet access, ASL interpretation, or specific seating arrangements.
  • Attendee affiliations: Understanding which companies, organizations, or professional groups attendees represent and crafting targeted networking opportunities, sponsor activations, and post-event engagement.
  • GDPR compliance: Maintaining data privacy compliance is paramount. Checkout Forms help you gather necessary consent and manage personal information responsibly, mitigating risk.

Without a streamlined way to capture this data, event professionals often face logistical hurdles, missed personalization opportunities, and potential compliance issues, all of which can impact the attendee experience and the event's overall success.

You might also miss opportunities to increase conversion by removing mandatory questions at checkout.

The Solution: Intelligent, Customizable, and Strategic Checkout Forms

Checkout Forms address these challenges head-on, providing unparalleled control over the information you gather during the ticket purchase. Plus, it has incorporated conditional workflows so attendees only answer questions relevant to them.

This allows for precise data collection and a more relevant checkout experience for each attendee segment.

Key Features

  • Granular control: Checkout Forms offer targeted questions based on specific event categories, individual events, and ticket types in the customer's basket.
  • Conditional logic: Display questions only when relevant based on answers to previous questions. For example, it only prompts for dietary restrictions if an attendee selects a ticket package that includes meals.
  • Intuitive interface: Check Forms has a new look. Adding, editing, reordering, and managing questions are now more efficient.
  • Versatile question types: Choose from a comprehensive range of questions, including text fields, multiple-choice, dropdowns, checkboxes, and disclaimers.
  • Enhanced Attendee Experience: By presenting only relevant questions, you create a smoother, faster, and more personalized checkout process.

For a comprehensive, step-by-step guide, including advanced tips on leveraging conditional logic, consult our detailed knowledge base article.

Note: Checkout Forms is an Eventcube Pro feature you unlock alongside other advanced ticketing features like Custom Domain, Integrations, and White Label API.

by
the Eventcube Team
With extensive experience in events and technology, our platform, Eventcube, has powered over 100,000 events across the globe, attended by more than 15 million people. Our expertise ensures every event, whether in-person or virtual, is a standout success. Our goal is simple: to help our clients create and host extraordinary events.