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These are difficult, testing times for the events industry. COVID-19 has brought with it an endless spree of global cancellations and uncertainties. Quite frankly, it’s shaken things up and few could have predicted the recently imposed restrictions and the crash to follow.
However, it is in the face of adversity that great ideas and a newfound sense of perspective can be realised. The strength of an industry should not be measured by how badly it stumbles and suffers but in its own ability to adapt, change, resurface and reinvent. Perhaps this is the perfect moment to take a step back, reassess and focus our ambitions.
Eventcube has always approached the events industry from an environmental mindset, pushing a paperless and waste free approach, we’ve always looked at ways to reduce the impact of travel and hosting. What if you could attend a conference or event without having to fly half-way across the world?
We have been looking at ways in which we as a company can assist and support event producers whilst focusing our ambitions towards an initiative designed to support the fight against climate change and re-imagine our industry online. These causes have been somewhat bizarrely paired due to recent unprecedented circumstances.
The Coronavirus pandemic has shone a light on the revolutionary potential of online streaming. Many event producers have turned to the internet as a means of hosting their cancelled conferences, drawing classes, concerts, Q&A’s, talks, recitals and beyond. With this has come a realisation - that we could in future cut costs, reduce emissions and waste through repurposing the physical, taking events online. In doing so audiences can become limitless, events can become global and horizons are broadened.
Towards the tail end of 2019 Eventcube launched a new initiative, Ticketing for Planet Earth. This campaign is focused on repurposing current website tooling, making the platform amenable to event producers and companies worldwide, restructuring the way in which we view the very aesthetic of an “event” - making physicality less important and the virtual experience better.
With the above in mind we have dedicated increased resources into the rapid development of a multi-faceted live streaming solution for event producers large and small. Using cutting edge integration we can now support your online event, offering ticketed streaming solutions alongside Youtube, Zoom, Twitch, Vimeo and many more.
We are very excited to begin this new chapter and with this pandemic has come a chance to take stock and broaden our efforts towards the expansion of our campaign. Just because the world’s stopped doesn’t mean it’s the end, perhaps we’ve only just begun…
Find out more about Live Streaming and Tickets For Planet Earth here